Our Story
Bakers Colours and Flavour (India) is a part of the Bakers Group, headquartered in Coimbatore, South India. The group was established by Sri Vidyasagar Vij, a Punjabi whose travel all the way down South led to the discovery of his muse in 1980.
The Bakers brand was launched with just three products Custard Powder, Corn Flour and Baking Powder in its product range. While all other companies were selling 20kg and 25kg packs Bakers aimed directly at the individual, household kitchens with bakery ingredients and desserts in smaller packs. The aim was to delight the customer with products that suit their palate and taste. To enjoy every meal, have fun every day.
Today we have around 35 products in 77 SKUs and the numbers are still growing. As part of the growth strategy we also have expanded into different markets and the brand is available in all the South Indian States, Goa, Parts of Maharashtra, Punjab, Andaman and Delhi. We also export regularly to Fiji, Maldives, Qatar and Australia.
Our Team
The Director, a Visual Communication Graduate, with passion towards Cooking and Baking, Heads the New Product Development Team and is the key behind new innovative products
KUNAL VIJ
Director
The Chairman, with over 30 years of experience in the industry knows the heart and soul of the bakery ingredient business. Diligence and foresight are key to the company's philosophy of staying true to the welfare of the customer.
NARESH KUMAR VIJ
Chairman
The Managing Director, a gold medalist in Food Technology is the force behind the quality consciousness of the company, constantly working out ways to come up with better and new products
RAGHAV VIJ
Managing Director